Hello Badass Brand Refresh

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Empowering women to discover their inner badass and create a life they love.


Natalie came to me last year to create badass and fun branding for her personal brand Hello Badass, and then same back this year for an update to that brand. Which was an unexpected by welcome challenge. She wanted her refreshed brand to feel classy but a bit sassy. Bold but feminine. Plus she wanted a pineapple icon! (That's some we have in common, so I LOVED bring this to life for Natalie. 

We also did a quick update to her team logo to match the new style of personal business. Simple and elegant for the perfect bold and feminine logo. 

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Ready for your own badass brand + website?

I’d love to invite you to join me for a free 20-min discovery call so we can explore whether we’re a good fit to work together and answer your about creating a strategic and gorgeous brand for your business! 

Erin AlexanderComment